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Event Gillette Proglide

  • Event Gillette Proglide
  • Event Gillette Proglide
  • Event Gillette Proglide
  • Event Gillette Proglide
  • Event Gillette Proglide
  • Event Gillette Proglide
  • Event Gillette Proglide
  • About the Project

    Client: P&G
    Project:
    Gillette Proglide Launch

    Engaged consumers with the brand newinteractive and innovative games and product trial programs; Attracted new customers.

    Developed and implemented the game concept for Kinect, Wii and iPad.

    The campaign was implemented in more than 40 stores.

    Over 60,000 consumers were approached.

    5,000 people participated at the virtual game using Kinect, iPad and Wii.

    Brief Us